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Academic year 2018/2019 was the third year in a row of outstanding growth for Executive Education. Across Open and Customised programmes – online, on campus or a hybrid of both. Total revenues rose from €108 million last year to €119.8 million and has increased 35% in just four years.
Having now trained some 195,000 executives since 1967 and 30,000 executives online, we have much to celebrate. The global market remains buoyant and we are preparing for our next adventure in the new INSEAD San Francisco Hub for Business Innovation, where we will run eight of our flagship programmes.
With 12 new programmes (four online) running for the first time in academic year 2018/2019 and launching eight more (three online), it was an extremely busy year. The portfolio is thriving, particularly the Leadership and Corporate Governance offering with new programmes being launched including Aspiring Directors Programme and Strategic Decision Making for Leaders. We also finalised a partnership with Singularity University to launch a new programme on The Future of AI: Seizing the Opportunity.
Another highlight this year was the recently introduced INSEAD Coaching Certificate, which has attracted a great deal of interest and leads to an already recognised qualification. In addition to existing programmes in this field, we launched the Advanced Programme in Coaching Groups, building on INSEAD’s pioneering work on coaching. We have also rebranded our coaching activities – both coaching and training of coaches – as INSEAD Executive Coaching.
We are delighted to report that our Open Programmes are making a strong social impact. The new online Gender Diversity Programme ran for the first time this year with over 100 participants, 20% of them male. The content is now being integrated into the Global Executive MBA curriculum. We are also busy preparing to launch the new Strategic Leadership in Africa programme, in partnership with the ALU School of Business in Rwanda.
Customised Programmes continued to flourish with growth across all geographies. Hybrid delivery is proving particularly popular with clients, who find the mixture of online and face-to-face learning very impactful – whether the digital element is offered to all participants as an integral part of the programme or used to cascade learning across the company. Many large client organisations report they have leveraged our online content to achieve their global transformation objectives.
The innovative, multi-level Schneider programme, for example, is worthy of special mention. Tailored to every management level of this complex global organisation, Transforming Schneider Leadership won several plaudits in 2019 – gaining awards from Brandon Hall, the European Foundation for Management Development and Chief Learning Officer.
Demand for our digital transformation programmes is soaring, as is the desire for online solutions that allow for flexible learning. To meet this demand, we launched new online programmes covering topics related to doing business in the digital age, including Design Thinking and Creativity for Business, Leading Organisations in Disruptive Times and Building Digital Partnerships and Ecosystems.
This year, the Online Programmes team was integrated into Executive Education administration. This reinforces the seamless link between digital and face-to-face learning, as well as continued interest in hybrid programmes across all markets. Indeed, online learning is gradually becoming a part of our most long-established programmes. For example, Transition to General Management now includes an optional five weeks of online learning, to complement and strengthen the four weeks of in-person learning.
Our growing selection of online open programmes is also bringing a whole new audience to INSEAD. In recognition of this fact, we have launched our first fully online qualification. The Leading in a Transforming World Certificate is awarded for completing three online programmes over two years around the theme of innovation and disruption.